We will carry out an audit of existing activity, identify gaps if there are any and recommend improvements and areas for future development. When we begin working with a client on their marketing strategy and plan, we often recommend an audit to assess what is working so far. This forms an important part of the marketing approach going forward.
For other clients, they simply wish to have an expert’s take on their marketing and where it can be tweaked for greater results. For example, we have produced audits for clients who want to understand how effective their website is for them, or whether their email marketing is generating the best results.
Whether it’s a business-wide audit of your marketing or a ‘health-check’ of a particular aspect of your marketing plan, we bring our expertise and an objective eye to the table.